Vans - the lizzie

For the launch of the Lizzie signature shoe, we created an immersive, Alice-in-Wonderland-inspired experience at Goya Studios in LA. Somewhere Else Entirely allowed visitors to learn about the key product features: Durability, Sustainability, and Universal Fit and hangout or skate in a dreamy, psychedelic garden.

I was responsible for:

  • lead art direction + design oversight

  • concept ideation + execution

  • oversight across post production/grading/vfx/mix for all final deliverables